Alex Heilmann is a freelance art director & digital designer, basketball expert, and hip-hop head specializing in sports branding & design, social media graphics, and UI/UX design.

His design philosophy focuses on creating awareness and excitement through the highest quality of work. He emphasizes clean design, meticulous attention to detail, and thought-provoking conceptual development.

Biography —

I'm Alex, a multidisciplinary designer from Germany with a degree in design. My expertise spans sports design and UI/UX design. Since 2004, I've been crafting compelling design solutions for clients both locally and internationally.

In 2006, I took on the role of Head of Creative at a US-based digital sports marketing agency. Leading design projects and teams, I developed launch experiences and branding for prominent NBA and NFL athletes, including Allen Iverson, Carmelo Anthony, Tracy McGrady, Ray Lewis, and LaDainian Tomlinson. Additionally, I enhanced the athletic departments of four renowned universities, significantly boosting their recruiting efforts.

Five years later, I co-founded Hike, an app startup in Cologne, Germany. Hike provided freemium Facebook apps that allowed Page owners to fully customize their brand's FB Page with unique and creative content. I managed Hike's branding and the UI/UX of its online presence and products. With top-rated apps and 21M active users within three months of launch, Hike secured seed funding from XING founder Lars Hinrichs and German incubator HackFwd. Due to a product strategy shift, Hike later became Dropify.

You can find me on Instagram, where I frequently post select client work and passion projects. Behance is another platform I use to showcase my work and connect with other designers. Although I'm not as active on X as I'd like to be, you might still find it worthwhile to follow me there

Feel free to reach out if you have any questions or just want to connect.

Contact —

info [at] alexheilmann.com
Koblenz / Munich, Germany

Xing // Personal Instagram